Page 4 - Meet AC 2016 Annual Report
P. 4

JIM WOOD, CEO
JEFF ALBRECHT
BOARD CHAIR
LETTER FROM CEO & BOARD CHAIR
By all accounts 2016 was a very successful year for Meet AC.
We hosted four industry shows including MPI WEC, TEAMS Expo & Conference, Health Professions Network and the Trade Show News Network Annual Awards. Each show targeted a specific customer segment which helped us to achieve our goals and to build a strong base of potential new business bookings in 2017 and beyond. The customer feedback from each of the four shows has been excellent and we believe it will help us carry forward positive momentum in 2017.
However, we also had to battle our fair share of negative news which, in all likelihood, did cost us some future bookings. We had to overcome Atlantic City’s potential bankruptcy, then the
State takeover of Atlantic City, the North Jersey Casino voter referendum and the closure of our fifth casino, the Taj Mahal. The continued negative press was hurtful to the Atlantic City brand but we remained positive with our public relations and advertising efforts and were able to achieve our goals in spite of the trying circumstances.
Through it all the Meet AC team remained positive, continued to persevere and were successful in not only attaining but exceeding our sales goals. Meet AC booked 260 groups which accounts for 289,336 future room nights, attracting 863,602 delegates and bringing in an estimated economic impact of over $285 million. These are all record sales numbers past and
4 MEET AC ANNUAL REPORT 2016


































































































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