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2017 | CONTENTS & MEET OUR TEAM
2-3 | EXECUTIVE MESSAGE 10-11 | SALES OVERVIEW
22 | SPORTS COMMISSION
4 | CONTENTS & MEET OUR TEAM 5 | FINANCE 6-9 | CONVENTION CENTER 12-13 | MARKETING OVERVIEW 14-17 | ADVERTISING CAMPAIGN 18-21 | PUBLIC RELATIONS
23 | FILM COMMISSION 24-25 | TOUR AC 26-27 | TOURISM DEVELOPMENT CALENDAR
MARKETING
Karina Anthony, Jessica Merrill, Marketing Director Communications Manager
CONVENTION SERVICES
Mary Moliver, Margie Hurley, Alisa Doyle, Casey Sickler, Director of Convention Services Convention Services Manager Convention Services Manager Convention Services Coordinator
Gary Musich, Michele Turturro,
Vice President of Sales Executive Assistant to the CEO & VP of Sales
Patrick McCormick, Anne Bergen, National Account Director National Account Director
SALES
Sandi Harvey, Joan Mooney,
Mike Reynolds, National Account Director
Michele Murphy, Sales Assistant
Tanya Curran, National Account Director
Nicole Lacle, Sales & Systems Administrator
Director of Sales
Director of Sales
Laura Terrero, National Sales Manager
LEISURE, GROUP & FILM
Heather Colache, Sales Manager
FINANCE
Caren Fitzpatrick, Nancy Taylor, Director of Finance Financial Support Specialist
SPORTS COMMISSION
Daniel Gallagher, National Sales Manager
TABLE OF CONTENTS
MEET OUR TEAM
4 | AC MARKETING PLAN


































































































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