Page 14 - 2018 Meet AC Marketing and Sales Plan
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2018 | MARKETING OVERVIEW
MARKETING PLAN OVERVIEW
Meet AC recognizes that today’s meetings and conventions marketplace is a highly-competitive environment requiring a fully-integrated, multi-channel approach as it relates to key marketing strategies and tactics. Armed with a newly-branded, highly creative advertising campaign showcasing “The Atlantic City Experience,” Meet AC will utilize a combination of major print and digital advertising, e-marketing, social media, podcasts and video presentations to reach and attract meeting and convention planners across all of our targeted segments.
14 | MEET AC MARKETING PLAN


































































































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